The key is just designing the right ads and using the right tools. You might assume that there’s a problem with your product, perhaps your sales script, or perhaps the audience themselves. But in truth, it’s all about WHO you are sending to your landing page and WHEN. You get a 1% conversion rate – even a 10% conversion rate – by sending people who are already interested in your product! And that’s the beauty: Facebook remarketing ONLY concerns people who have already shown a real interest your product. It digs into those 2.2 BILLION users on Facebook and it finds the ones that have shown an ACTUAL INTEREST in your product. That is the most targeted you can be. They’re not just the right age, the right sex, in the right location… These people are actively looking for what you sell. And they like your brand. They JUST haven’t clicked buy yet – and that’s where remarketing comes in. It reminds them – right when they’re most susceptible
There’s more to be gained from retargeting than just reaching out to the audience you’ve already started to establish. This tool can actually help you to build your authority, familiarity, brand awareness, and so much more. And this book will help you tap into those secrets.
Facebook retargeting (AKA Facebook remarketing) is a form of marketing that involves using Facebook ads to re-target people who are already somewhat engaged with your brand.
View or print this handy checklist so that you can check off each point. It is like a summary of the entire guide but in actionable, bite-sized points so that you can successfully get through the course.
Facebook retargeting is THE most powerful marketing tool that you’re not making the most of. Ever felt as though your marketing efforts aren’t paying off? Like you’re shouting into a void? You’ve tried to get PPC ads to work with you on Facebook or Google plenty of times. But each time you do, you just spend the money and never see any results. What isn’t working? Why aren’t people buying? How are you supposed to get even a 1% conversion rate? You might think that you’re missing some vital ingredient – or even than the whole system is an illusion that doesn’t really work for anyone. Let me tell you: people DO get rich by selling products through Facebook and Google ads. You just haven’t found the magic formula yet. And this book can help.
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P.S. Facebook retargeting is EXTREMELY simple to get started with using the instructions in this guide.
P.P.S. Make sure your site is ready for the huge influx of traffic heading your way!